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The Big Push: How Popular Culture Is Always Selling
This title covers these subjects: Advertising., Mass media., Popular culture -- Marketing.
The Big Push: How Popular Culture Is Always Selling
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Reviewed Titles Capstone Interactive Accelerated Reader

The Big Push: How Popular Culture Is Always Selling

Buyer beware! Why do you really buy what you buy? Did you see a commercial for a cool mountain bike? Did your favorite celebrity wear a fantastic pair of shoes on the red carpet? Learn how products are advertised using all types of media. And be aware of popular culture’s influence on consumers including you!

Reading LevelGrades 6-7
Interest LevelGrades 5-8
Lexile Level1080L
ATOS Level7.7
AR Points2
AR Quiz #148815
Early Intervention Level30
PublisherCompass Point Books
Page Count80
Capstone Interactive eBook
List Price: $53.32 School/Library Price

Additional Formats
Price: $26.49


Denton ISD - Carolyn Bason

"...provides a clearer understanding of pop culture's ability to sell itself in today's world. . . .This is a good choice for libraries who need more information about the topic." - Denton ISD

March 6, 2013

Library Media Connection - Carina Pierce, Teacher-Librarian, Cougar Mountain Middle School, Graham, Washing

"This series provides a concise description of the issues surrounding our bombardment by media, how to understand it all and make informed decisions about what is real, important, and worth evaluation. The chapters are extremely short, in language teens understand, and the examples are current. All titles include pop culture examples and photos, and “Media 101” exercises for students to work through. They provide balanced and current ideas, examples, and issues that would serve as great springboards for classroom discussion or research." - Library Media Connection

February 1, 2013